Fast. Productive. Competitive.
On average, employees spend 80% of their time on repetitive tasks with simple decision patterns. By combining all your data sets and with the help of our customised software solutions, manual processes become largely obsolete. Thanks to efficient algorithms and AI, optimal decisions will be taken within seconds.
We are Martin Winkel and Felix Grabowski. Combined, we provide more than ten years industry experience and expert knowledge collected in leading tech companies such as AUTO1 Group, Zalando SE and Rocket Internet SE.
Automation, Algorithms & AI
With software tailored to your individual needs and demands, we help your company to automate your internal processes and manual data processing. Efficient algorithms and artificial intelligence will generate better decision-making for your business and process larger data sets in a minimum of time.
Customised Marketing Automation
Especially in Online Marketing, the maintenance of various tools for measuring and controlling your campaigns demand many manual processes which are both cost and time consuming. Our software solutions tailored to your company maps your strategy flexibly and efficiently, and enables optimal delivery of your campaigns.
Performance Marketing & CRM Consulting
We bring your digital marketing activities to the highest level and help you train, develop and restructure your existing team. Benefit from our experience collected in the largest and highest profile German tech companies such as AUTO1 Group, Zalando SE and Rocket Internet SE.
Business Intelligence & Data Infrastructure
With a modern data infrastructure and by combining all your data sources, we make sure that future business decisions will not only be done automatically, but also that all relevant data points will be evaluated in maximal depth.
Expertise in Business & IT
Martin Winkel, Founder and Managing Partner, holds a Master's degree in Mathematics and specialised in optimising business problems during his studies. He realised quickly that the majority of today's companies do not utilise the advanced technological opportunities, and most processes and decisions do not rely on mathematical models. As many internal tasks can be executed much faster, more efficiently and accurately using algorithms, he has dedicated his focus on establishing data-driven, pragmatic processes. By this means, he established the internal Automation department at the AUTO1 group - Germany's most valuable start-up.
Felix Grabowski, Founder and Managing Partner, has gained his profound knowledge of Automation, Online Marketing, Business Intelligence and IT in Germany's tech companies. After holding leading positions at a digital venture of ProSiebenSat.1 Media SE, he acquired in-depth experience in performance marketing and structuring digital business units at Rocket Internet SE, Germany's leading company builder. At Rocket he built up the Marketing, CRM and BI departments of various ventures completely from scratch.
Afterwards, Felix worked for the AUTO1 Group as Marketing Director, overseeing all global marketing activities with a high eight-figure budget and directly contributing to the growth and success story of the company. Furthermore, he gained important experience in strategic company building and investment management at the HitFox Group.
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